Skin in Youth Maturity Article


Readers may be familiar with a term “one’s salad days” perhaps somewhat mystifying.


This is a Shakespearian expression relating to a youthful time of inexperience, enthusiasm, innocence and the immature state of mind, in a way all of which act as a defensive mechanism for those more realistic times ahead, the least of one’s worries; the aging process.


Although chronological years cannot be reversed, one does have some influence over other factors, especially early care of the skin. A rather daunting thought exists that there is no escaping the fact that from the time of one’s birth it is downhill all the way !


Women in general are not terribly perturbed about the state of internal organs, but rather of that of the skin, the largest organ of the body and forever on display !


Reaching the early or mid-twenties, a person is generally seen the last of the skin’s woes like excessive oiliness which promotes blackheads and acne.


Although dryness of the skin seems like a blessing, much more lies ahead like finelines and wrinkles, so it pays to be ahead of the game.


In a premature state of panic, some may rush out for expensive anti-aging creams, but one has to analyse what form of deterioration is occurring, be it the  lack of underlying support or surface dehydration.  Epidermal dehydration is a cause, not a condition and relates to the moisture content and when lacking, excess keratinization can occur manifesting as a horny outer layer. Another consideration is the known fact that oil sits on top of water, creating a barrier therefore a good moisturizer is essential, not to be confused with greasy night creams.


Relevant humidity in the atmosphere allows for moisture transmission from the inner to outer skin layers. Factors like sun, wind and dry climates are major factors. Enzymes are the first workers within the body and transmit vitamins and minerals, thus the need for a healthy diet with food as fresh as possible to benefit the skin.


Then an oft discussion arises whether the consummation of water plays a role in skin hydration?


According to a number of Dermatologists, the answer is unlikely as one’s bodily thirst indicates the shortage of water to be balanced within.


However, this is not an indication to cut down on liquids or to neglect skin care.


Matsimela is in the throes of developing and launching a specific skin care offering that will be available at selected salons and spas.


Specially formulated for all skin types, the array of products will be the perfect addition to your beauty regime ! Watch this space for more info. 




Pros and Cons of Labelling

To commence this week’s article, it must be said that not only South Africans are notorious for being colour conscious as this exists elsewhere too. Skin tone has not stopped humans from assigning each other to categories like black and white with no basis in biology but never the less this action goes on to determine social, political and economic wellbeing and contributes to some of the deepest problems that face our species.


On the other hand “stereotyping” normally provides a generalization opinion of a group.


Stereo types emerge as a result of our hard-wired thinking as people build mental categories to sort information. These “short-cuts”  allow us to make sense of the world.


Psychologists say that this is a tool to resolve the complexity of the environment that we grapple to perceive.


Take for an example,  just generally speaking, the view commonly taken of medical specialists. Certain expectations arise regarding appearance and behaviour from such a group !


However labels shape more than only our perception of skin colour.


In another scenario, the outcome of a video shown to a group of students was interesting. This featured a girl who frequented a sub-economic neighbourhood to visit a friend. When asked for comment she was labelled “poor” and this social/economic status even deferred from her fine academic abilities.


It is fascinating that a type of innocent discrimination can occur. Consider the case of a high profile celebratory couple being turned away from a restaurant as they were unkempt. The concept that “shabby chic” and that the understated look ` being ‘de rigueur’ is obviously not appreciated by all !


Regarding labelling in the commercial world,  this plays a vital role in conveying the correct message to consumers.


Labels that are not only eye-catching can “tweak” the emotions. Adjectives like successful, affordable, epic, mind blowing, free and essential can lure the unsuspecting public.


According to research shoppers decide within 90 seconds of interaction with a product whether to buy it or not.


The Matsimela team are aware of being part and parcel of this highly competitive world.


Each label be it the colour, wording or luxurious design truly relates to the outstanding quality offered to you, the consumer.




MotivavtionMotivation is like a fire within, or the “whip” of behaviour like waking up at daybreak to pound the pavement instead of lolling around aimlessly all day.


Motivation should come from within and with it a sense of pride and a feeling of accomplishment that drives one.


Lethargy is man’s worse enemy.

Regarding money, ordinary people wake up,  go to work to get paid,  pay the bills … money being a means to an end.


Logically speaking, they are working for the money, not having true motivation in life but perhaps to fulfil the feelings of desire like owning a luxury car or house.


One may end up rich but without fulfilment deep within.

Some are motivated with a desire to be the best, hate to lose and cannot accept to be number two. These are highly motivated individuals.


Making decisions for what is the best choice and so doing, expectations of gratification result in a pleasant experience, but despite good intentions the results could be otherwise.


The brain is pretty much hardwired and does not forget bad choices made in the past and this will be to an advantage.


Like it or not, we evolved to be fat, furless, lazy bi-peds with large brains.  Prehistoric man had few choices as he had to run and kill for food and these forefather’s activities were energy intensive.


Take note how irate in these times we can become when having to use the stairs when the escalator is out of commission. Is this pure laziness or consumption of time, a privilege unknown to paleolithic man !


In these modern times, we are thoroughly spoilt with choices and consumers have to be realistic that cheap can be expensive.


Purchasing cheap cosmetics can be a bad choice. What seems good today can sacrifice the health of one’s skin tomorrow.


Consider the fact that many manufactures use fillers to add bulk and ethically related; some producers overseas use cheap labour, working in inhumane conditions ` neither is sustainability in place to reduce the carbon foot-print.


Throughout the year Matsimela have promotions and offers but due to the integrity of this company never compromise on quality or customers loyalty.


Matsimela is focused on producing high quality products containing raw ingredients that are ethically sourced that won’t break the bank ! Go on line or travel through to one of our stores for a pure spoil me.


COSMETICS `earthy, real & otherwise

Cosmetics Earthy Real OtherwiseCelebrating the beauty of handmade over machine made, brings artistic merit to everyday functional items. Mass produced items lacking the mark of the maker are nothing more than a sterile process.


Below are highlighted just some of the choices with which consumers are faced, a rather daunting task and being highly educated in these matters is no joke !


Consumers are drawn to the originality of “earthy” products which give one the sense of being protectors of the environment as opposed to many “off the line, to the consumer” produced items with the one aim of ensuring a profit.


Consumers are now better educated and have greater awareness. Gone are the days when natural meant sacrificing effectiveness.


Beauty products that are plant based are coveted, generally termed ORGANIC and are wonderful for complexions with fewer chemicals.


Then again the term NATURAL is not necessarily regulated and the stamp on a label could be misleading as the item may be chocful of chemicals like petroleum.


Any products labelled VEGAN should contain no animal ingredients but could be laden with synthetic chemicals as long as no animals were harmed.


It is quite a revelation that over 82,000 ingredients are used in personal care products with as many as 1-8 having industrial chemicals, having carcinogens, toxins and hormone disruptors.


Readers may ask how authentic are the claims made with regards to absorption of creams and lotions. For example a good body butter should not sit on the surface but migrate to the lower skin cells to attain the best nourishment and this action is important with the application of anti-aging creams, otherwise one might just as well use a hand lotion.


Absorption of products relies on a matter of factors. Firstly, thick skin is more resistant unlike the delicate thin skin beneath then eyes. Intense exfoliation and shaving of the legs, bikini area and underarms allows for better absorption.


Of all the anti-aging products, serums also termed elixirs with very fine molecules have a great success rate. These are packaged in glass phials to protect the active ingredients.


The qualified staff at Matsimela will give guidance with the knowledge that the brand makes no unrealistic claims and delivers the finest products beneficial to YOU.



Womens DayThis day is significant on the 9th of August, a time to celebrate women in South Africa!   According to statistics, there are 28 and a half million women in our country of various cultures, having different values and religious and ethnic beliefs.


Many of these women will have a voice to make a difference, others may never be heard and marginalized, but this does not deter from the importance of being feminine.


Women probably more than men are defined by age and this article will focus on women in various stages of life who can make a difference.


Starting at the bottom of the ladder as it were, young women in their prime have a great future ahead and those who choose not to be stay at home mums will face a number of challenges.  Many in the corporate world will discover a rapid changing landscape in the media and technology and that celebratory culture can be depressing. They may also be less deserving of power in contrast to their male counterparts but can develop the strength to go out and advocate for themselves.


A number of young women opt to be “stay at home” mums which in these times seem almost biblical, but the family can reap great benefits from this choice and the resulting unity can make this choice so worthwhile. These mums should not allow for stagnation and make efforts to be part of the ever changing “outer world”.


Some women on the threshold of retiring, state that this choice can trigger chaos in the head, but ultimately the afforded leisure time soon negates this notion.


Many agree that to be cut loose of the workplace offers a richness of an alternate lifestyle which can incorporate social involvement.


The Dalai Lama once said “ the intelligent way to be selfish is to work for the welfare of others, as the work of the heart is a great source of personal happiness”.


It might come as a surprise that many of today’s elderly women are not old in performance or spirit.


Being exposed to the eternal youth brand machine is not exactly encouraging, but women over the age of sixty should embrace the power of saying goodbye to the notion that all women should try to look young.


In celebration of Women’s day ` Matsimela would like honour you, in all that you are and all that you endeavour to be.


In most African countries there are long standing beliefs concerning gender roles and in many cases women are viewed as less important in society and less deserving of power than men.


Poverty too plays a major role in upliftment to which goverments and social deparrtments have to recognize.